Design for the rebrand of the Ozark Country Market in Heber Springs, Arkansas. The logo design was to incorporate the business’ figurehead, a vintage Chevy pick-up truck, and makes reference to country-style patchwork quilts. The colour scheme was inspired by those of the rural, agricultural region.

“I am particularly fond of the artwork you did for the market- maintaining the nostalgic country charm of a landmark business, while simultaneously bringing to life a fresh new image with modern design appeal.  The customers comment on the “cute logos” all the time, which I love- but what I truly love is that the new branding helps me sell more product- which at the end of the day is what keeps small businesses like mine open.”

– Kathy Brown | Owner, Ozark Country Market

Read the full Case Study here.