An illustrated studio ident for Miami-based film company Luminous Path Films. We created a design that referenced both their company name and their early mission objective to stun and surprise their audience and felt that a deer in the headlights met both criteria. A simplified version of the design was also created for the film crew’s t-shirts and business cards.

“The deer in the headlights is the perfect metaphor – an unexpected, beautiful sight, and something that leaves a lasting impression.” – Matt Deblinger | Co-founder & Producer, Luminous Path Films